OPERATING AS AN "AT-RISK" PARTNER
In selected venture projects, SSB will invest time and resources in exchange for equity, often supplemented with a modest cash retainer. By maintaining an ownership stake in the venture, SSB operates as a financial partner, aligning its interests with those of the other stakeholders in the venture.
SSB CONSULTING AND SUPPORT SERVICES
SSB offers these companies a high-impact, rapid-deployment team of seasoned healthcare executives, as well as access to SSB's network of contacts in all arenas of healthcare (e.g., research centers; hospitals and physicians; academic medical centers; health plans; employers; federal and state government; associations; and industry media). SSB consultants can provide assistance in many ways:
- Market evaluation and feasibility assessments;
- Business plan development or evaluation;
- Capital acquisition;
- Sales planning and support;
- Partnering introductions; and
- Interim management.
SSB VENTURE EXPERIENCE
SSB has had extensive experience with a broad array of healthcare venture projects. In selected enagements, the project focus centers on optimizing the structure, strategic direction and market opportunities for the firms; in other instances, SSB is called in by investors anxious to maximizing an underperforming asset, or by entrepreneurs looking for a partner with business turnaround experience.
Examples of companies that have turned to SSB for help on venture projects include:
- Entrepreneurs who want to test the feasibility of their business concept;
- Early stage developers in search of structure, discipline and management for their
emerging business;
- Mature companies that want highly-specialized, experienced and credible healthcare
leadership in new venture development activities;
- Company founders who are struggling to raise capital for a promising new device or
technology; and
- Companies that have nearly exhausted their initial funding and are having trouble
attracting new investment capital.
